Kinesio tape at the Olympics

Developed by Dr. Kenzo Kase, it's the biggest fashion trend of the Olympics, but does it even work?

Olympic athletes clearly can't get enough of Kinesio tape, but does it really make a difference? Regardless, Katrin Holtwick definitely wins the gold medal for most creative application. (Photo: REUTERS/Marcelo Del Pozo
Katrin Holtwick
Olympic athletes clearly can't get enough of Kinesio tape, but does it really make a difference? Regardless, Katrin Holtwick definitely wins the gold medal for most creative application. (Photo: REUTERS/Marcelo Del Pozo
Katrin Holtwick and Ilka Semmler have to be the most taped duo at the Games. (Photo: Ryan Pierse/Getty Images)
Katrin Holtwick and Ilka Semmler
Katrin Holtwick and Ilka Semmler have to be the most taped duo at the Games. (Photo: Ryan Pierse/Getty Images)
Laura Ludwig and Sara Goller are giving Holtwick and Semmler a run for their money in the tape department. (Photo: Ryan Pierse/Getty Images)
Laura Ludwig and Sara Goller
Laura Ludwig and Sara Goller are giving Holtwick and Semmler a run for their money in the tape department. (Photo: Ryan Pierse/Getty Images)
One has to wonder who helped Goller apply the tape to her backside. (EFE/Rolf Vennenbernd)
Sara Goller
One has to wonder who helped Goller apply the tape to her backside. (EFE/Rolf Vennenbernd)
Goller splashes water on her taped leg. It's nice to know the tape is waterproof. (Photo: REUTERS/Marcelo Del Pozo)
Laura Ludwig and Sara Goller
Goller splashes water on her taped leg. It's nice to know the tape is waterproof. (Photo: REUTERS/Marcelo Del Pozo)
Greece's Iliadis' tape can only be seen when his judogi is lifted. What else does he have hiding under there? (Photo: REUTERS/Kim Kyung-Hoon)
Ilias Iliadis
Greece's Iliadis' tape can only be seen when his judogi is lifted. What else does he have hiding under there? (Photo: REUTERS/Kim Kyung-Hoon)
Even handball players are getting in on the trend. Wiberg wears a strip from her knee to her groin each match. (Photo: Jeff Gross/Getty Images)
Johanna Wiberg
Even handball players are getting in on the trend. Wiberg wears a strip from her knee to her groin each match. (Photo: Jeff Gross/Getty Images)
The tape must be waterproof if diver Hao Wang is wearing it. Look closely, it's on her back. (Photo: Clive Rose/Getty Images)
Hao Wang and Chen Rouling
The tape must be waterproof if diver Hao Wang is wearing it. Look closely, it's on her back. (Photo: Clive Rose/Getty Images)

What to Read Next