NHL Teams React To PWHL Potential In Their Markets
The PWHL announced a wide spanning Takeover Tour this season with eight cities on the schedule. Those cities span to the west coast with Vancouver and Seattle, travelling across the USA and Canada to Edmonton, Denver, St. Louis, Detroit, Buffalo, Quebec City, and Raleigh.
With the exception of Quebec City, each market currently houses an NHL franchise, with the Takeover game playing out of the NHL home venue. The NHL teams who share those venues have shown unanimous support and excitement for the events.
In Seattle, the city has proven they can support professional women's sports teams, and already own the attendance record for an American national team game in the USA set in 2022. The NHL's Seattle Kraken are ready to support and celebrate women's hockey for their January 5 game at the Climate Pledge Arena, and across the Pacific Northwest.
"We are committed to growing the game of hockey for both boys and girls in the PNW,” said Ron Francis, Seattle Kraken General Manager. “It's inspiring for young women in our region to witness female success in hockey on and off the ice, including our assistant GM, Alexandra Mandrycky and our assistant coach Jessica Campbell. We are excited to continue this by welcoming the PWHL to our home, Climate Pledge Arena. The PWHL has achieved great success in its inaugural season, and we are confident fans will show up in full force to support them, as they did for the record-breaking 2022 USA vs. Canada Women's rivalry series. This is an exciting moment for our community and an important step forward for women's hockey."
For Buffalo, it will be a return to professional women's hockey as the city was home to the PHF's Buffalo Beauts until the league was acquired by the Mark Walter Group.
“It is an honor to welcome the Professional Women’s Hockey League to Buffalo and KeyBank Center,” Buffalo Sabres Chief Operating Officer Pete Guelli said. “This event is more than a game—it is an opportunity to celebrate the progress of women’s hockey and inspire the next generation of athletes in Buffalo. As an organization, we strive to inspire young girls and women in our community to dream big and see the possibilities that exist in the sport. Our city has a rich hockey tradition, and we are pleased to play a role in advancing the game for future generations.”
Detroit was home to a PWHL takeover game last season breaking the American professional women's hockey attendance record drawing 13,736. Pittsburgh was also on last year's tour, but was not included again this season.
Among the new American markets were St. Louis and Carolina.
“The Blues organization is honored to have the opportunity to host the PWHL and bring world-class women’s hockey back to the passionate hockey fans at Enterprise Center in March of 2025,” said Chris Zimmerman, Blues president and CEO of Business Operations. “Dating back to before we prioritized women’s hockey development as the legacy project for the 2020 NHL All-Star Game, the Blues organization has maintained an ongoing commitment to growing women’s hockey throughout the St. Louis region. We have seen significant increase in the opportunities and access to coaching for women in the sport across the Heartland of Hockey and look forward to leveraging the presence of the PWHL in our market to further spark interest in this great game among women of all ages.”
Carolina Hurricanes president Doug Warf echoed the excitement.
“We are thrilled to be hosting a PWHL game at the Lenovo Center,” said Warf. “The Triangle has a culture of strongly supporting women’s sports, and we have consistently invested people and resources into our now thriving local girls youth hockey programs.”
The NHL and PWHL have collaborated multiple times in the early existence of the PWHL, including bringing PWHL players to the NHL All-Star festivities last year. The NHL and PWHL currently share two venues with the Minnesota Frost and Minnesota Wild cohabitating the Xcel Energy Center and the New Jersey Devils and New York Sirens playing out of the Prudential Center. That could become three, or four teams sharing venues by next year.
While one goal of the PWHL Takeover Tour is to grow the league's fanbase and expose professional women's hockey to new markets, the league is also using the tour this season to help solidify their expansion plans ahead of the 2025-26 season.