Cowboy Hats Might Be Summer's Hottest 'It' Item
On March 29th, Beyoncé officially enters her "Cowboy Carter" era with the album's highly anticipated release. Elsewhere, Bella Hadid hard-launched her rodeo-star boyfriend, and music fans across the globe are readying their festival-season looks — meaning the Western aesthetic is trending harder than ever.
According to Trendalytics, social buzz for cowboy hats has increased by 400%, compared to this time last year. The platform attributes the rise of "cowboy-core" to Miley Cyrus's ranch-inspired aesthetic, the "Barbie" movie and Ralph Lauren's first Artist in Residence collection with designer Naiomi Glasses in December. Now's the time to sort your headwear for summer, and, evidently, no option's as cool as a laidback riding hat.
If you'd like, take a page out of the "It" girl book: Beyoncé and Bella Hadid have worn styles from heritage brand Stetson. Hailey Bieber favors buzzy Instagram label Lack of Color, while Dua Lipa and Emily Ratajkowski are well-documented fans of Monsterrat Messeguer's Western gear. Meanwhile, Klarna tells Fashionista that "rhinestone cowboy hats" have recently seen a 331% jump in purchases, and Kelsey Randall's made-to-order piece is a perfect option.
Shop some of the best cowboy hats on the market for your "Cowboy Carter" moment, below.
Ruslan Baginskiy Monogram-Embellished Cowboy Hat, $360 $252, available here
American Hat Makers Cattleman Cowboy Hat, $89, available here
Tecovas Cattleman Straw Cowboy Hat, $145, available here
Kelsey Randall Shania Rhinestone Drip Cowboy Hat, $495, available here
Lack of Color The Outlaw II Raffia Hat, $150, available here
Miu Miu Logo-Embroidered Cotton-Twill Cowboy Hat, $465, available here
Stetson Boss of The Plains 6X Cowboy Hat, $180, available here
Janessa Leone Palmer Straw Hat, $297, available here
8 Other Reasons Gold Heart Cowboy Hat, $67, available here
Kemo Sabe Dark Brown Beaver Hat, $895, available here
Gigi Pip Linny Gus Crown, $142, available here
Moschino Jeans Cowboy Hat, $270 $162, available here
Brixton Austin Straw Cowboy, $89, available here
Montserrat Messeguer Tejana, $189, available here
Gucci Logo Embroidered Fedora Hat, $670, available here
HatAttack Raffia Crochet Cowboy, $172, available here
Serratelli 2X Wool Cowboy Hat, $120, available here
Rip Curl Cowrie Cowboy Hat, $40, available here
Gigi Burris Britney Butterfly Felt Western Hat, $625, available here
Pia Rossini Kaziah Straw Cowboy Hat, $40, available here
Free People Kayce Indigo Cowboy Hat, $39, available here
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