Eugenie Bouchard, New York Times Magazine cover subject

The timing probably isn't great, as Canadian Genie Bouchard likely would have rather have come into the U.S. Open and the media hub that is New York City on at least a bit of a wave. But there she is.

Bouchard is the cover subject of the New York Times Magazine's U.S. Open issue, which will be in their mammoth Sunday edition but already is available online.

The cover title is pretty apt, if a bit wishy-washy: "Eugenie Bouchard could be the future of women's tennis. All she has to do is win."

(She much prefers Genie, in case that matters any more).

You can read the story right here. It's a major time investment, full of detail as the writer observed her subject for a couple of days during that difficult week in Montreal at the Rogers Cup and in Florida during her training time before it. The photos are great.

There are some errors, as there can be when a writer comes into a situation they previously were not familiar with. For example, there's a moment in the piece when the writer describes Bouchard shopping with friends and seeing tennis on TV.

The timeline is off; that tournament is a week after Wimbledon, not two. And it was a little disingenuous of Bouchard, because that would tournament have been the women's challenger in Granby, Que. It is actually an International Tennis Federation tournament with players from all over the world – including a planeload of Japanese players – and a $25,000 purse. Bouchard won that "just some local tournament" just two short years ago.

There are a several other issues. But all in all, it's a human glimpse into the Wimbledon aftermath and those tough moments on the stadium court in Montreal a few weeks ago. It only briefly dips into the territory of Bouchard's future, the hype that surrounds her, her relentless ambition and whether she really will be good enough to be what everyone, including herself, believes she might be.

As the U.S. Open dawns, it will give a whole new audience some insight into the WTA's big hope. The U.S. Open edition of the magazine also has stories on the fate of American men's tennis and on Chris Evert and Martina Navratilova – Americans all. But Bouchard was the one who made the cover.