UK's favourite chocolate revealed amid Brits spending £325 on the treat a year

Britain is a chocolate-loving nation. Photo: Getty
Britain is a chocolate-loving nation. Photo: Getty

The average Brit spends more than £325 on chocolate every year – and their favourite chocolate is Dairy Milk, according to a survey.

It also found nearly three in five Brits (59%) consider chocolate an essential part of their weekly shop, while almost half (46%) said they eat chocolate at least once a day.

Scroll to continue with content
Ad

When asked how much they spend on chocolate every week, Brits said about £5.50. However, this amount is nearly three times higher during the Christmas period – about £16 a week.

READ MORE: Lindt Lindor chocolate pick and mix stands arrive in Sainsbury's

This means the average Brit buys about £328 worth of chocolate each year, with £64 – 20% – of this spent over the holidays, the survey by MoneySavingHeroes found..

It also found almost half (46%) of UK adults still have advent calendars. Over a fifth (21%) buy a traditional chocolate one each year, while 64% pick a fancier, more expensive version.

When it comes to Brits favourite chocolate, Dairy Milk leads the way, with 37% of the vote. Galaxy comes in a distant second at 19%, followed by Milky Bar at 13%, Mars at 11% and Maltesters at 7%.

READ MORE: Cadbury launches four-in-one chocolate “Unity” bar in India

Close to two-thirds (65%) of vegan Brits said they will eat non-vegan chocolate bars at Christmas time, although less than a third (31%) said they did this openly, with the rest sneaking non-vegan treats when nobody is looking.

This is despite Mars recently launching a vegan version of its Galaxy chocolate bars in the UK, made from hazelnut paste and rice syrup rather than dairy.

The bar comes in three flavours – orange, caramel and sea salt, and caramelised hazelnut.

READ MORE: Yuengling, Hershey's create first-ever chocolate beer

George Charles, a spokesperson for MoneySavingHeroes, said: “It’s no surprise the majority of Brits spend more money on chocolate over Christmas, because it’s a time we can splash out and treat ourselves.

“Chocolate is one of the foods that is universally loved so it isn’t too surprising that Brits spend so much on it.”

What to Read Next

Back