The Roseanne TV series is sponsoring Saturday's Xfinity race
Saturday’s NASCAR race is called the Roseanne 300. No, this is not a joke.
ABC officially announced Thursday night that the rebooted television show would be the sponsor of the Xfinity Series race at Auto Club Speedway. In case you were wondering, the race will be broadcast on Fox Sports 1, a channel that is not associated with ABC.
Michael Fishman, the actor who plays DJ, will serve as the race’s grand marshal and give the command to start engines.
Saturday’s race isn’t the first time a TV show or movie has sponsored a race, though it is amusing name because of the title of the show. The Roseanne 300 also continues a tradition of, uh, interestingly-named Xfinity Series races at Auto Club Speedway. Here are the names of the last five races at the track.
2014: TreatMyClot.com 300
2015: Drive4Clots.com 300
2016: TreatMyClot.com 300
2017: Service King 300
2018: Roseanne 300
The new Roseanne premieres on ABC on March 27. The original show ran from 1988-1997 on ABC.
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Nick Bromberg is a writer for Yahoo Sports.
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