Model speaks out after stretch-mark Photoshop controversy: 'It's not about striving for perfection'

Allison Yee
Allison Yee

Stretch marks have become so celebrated there’s even a trend for glitter stripes, but one U.K. company has been accused of taking our newfound love for stretch marks a little too far by Photoshopping them on a model.

Missguided came under fire earlier this month when it featured 20-year-old Canadian model Amanda Sheosanker rocking high-cut bikini bottoms and showing off her stretch marks.

Despite claims by some who believed the company added the stretch marks, Sheosanker has spoken out in support of the brand.

Photoshopped or real? You be the judge. (Photo: Misguided/Instagram)

“I’d like to speak out and let everyone know the stretch marks shown in my images on Missguided are real,” she said via the company’s Instagram account.

“I think it’s really positive that Missguided aren’t photshopping them out – it’s important to show young women it’s not about striving for perfection, it’s okay to have stretch marks – there’s nothing wrong with having them, we all do, and shouldn’t be something that’s covered up.”

Model Amanda Sheosanker has spoken out, slamming claims the company added the marks to her photos. (Photo: Instagram)

Despite this, some still aren’t buying it and are calling the photo fake.

“I’m all for body positivity and stretch marks, but your ‘original’ image is clearly photoshopped,” wrote one user. “The left hand side doesn’t follow the natural curve like it should.”

“The left side looks pixelated by the side of her thigh and they say it’s not edited,” added another.

“They should think we are stupid,” slammed another nonbeliever. “This picture is edited… I’m a photographer and I can see it so easy.”

With Missguided’s latest campaign celebrating body diversity, others are applauding the company for featuring all types of women.




What do you think? Should fashion and beauty companies Photoshop stretch marks on images? Tell us your thoughts in the comments section.

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