AYR is the elevated essentials brand you’ll want to wear on repeat

Laura Galvan
·1 min read

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AYR, which stands for All Year Round, has quickly become an essential brand in a modern women’s wardrobe. Known for its minimal approach to luxury fashion, AYR launched in 2014 by three friends — Jac Cameron, Max Bonbrest and Maggie Winter.

The New York City-based label has mastered the art of creating classic and seasonless designs. From the perfect T-shirt to incredible, quality denim to neutral-hued sweaters, the brand creates pieces you’ll wear to for years to come.

“It’s not about a label or a logo. It’s about the woman who wears it. Strong, smart women of purpose have been our No. 1 inspiration since 2014,” AYR explains.

Whether you’re looking to build out your dream capsule wardrobe or are brand new to the label, look no further than these top five best sellers below from AYR.

AYR The French Fry Long-Sleeve Tee, $75

Image result for ayr french fry
Credit: AYR

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AYR The Chiller Denim, $195

Image result for ayr chiller
Credit: AYR

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AYR The Camel Robe, $595

Credit: AYR
Credit: AYR

Buy Now

AYR The Easy Shirt, $125

Image result for ayr button down
Credit: AYR

Buy Now

AYR The Supercool Tee, $65

Image result for ayr The Supercool
Credit: AYR

Buy Now

If you liked this story, check out The Feelist, a woman-owned luxury skincare brand.

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