Dallas Cowboys owner Jerry Jones caught the world's attention when he handed his glasses over to be cleaned by his son-in-law during the Cowboys win on Wednesday. Jones, ever the entrepreneur, is turning that attention into cash money with "Jerry Wipes."
No, for real. Shy Anderson, Jones' son-in-law/vice-president of spectacle cleaning, came up with the idea.
"They can also be used for spontaneous shoe shining, if necessary," he said [to the Dallas Morning News] with a chuckle. [...] "It started out as a joke, but let's see how far we can take it."
Anderson also explained just how he came to clean Jones' glasses. It wasn't some affectation afforded to the super-duper-rich, as it seemed. Just a son-in-law helping out his father-in-law.
"Jerry never talks to anybody during the game," says [Anderson.] "He is so focused. But he started asking, 'Where's Witten?' I was looking over his shoulder and I could see his glasses were completely smudged. I said, 'Seriously, Jerry? Let me see your glasses.' I actually had an eyeglass cloth in my pocket."
The Jerry Wipes will be for sale on the Dallas Cowboys website, if you really, really need every kind of Cowboys memorabilia possible. Helpful son-in-law not included.
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