LeBron James came to Cleveland with an unmistakable mission this week, the beginning of a campaign to soften the fans and ownership on his desire to return to the Cavaliers in 2014. Free agency is forever on his mind, and James is determined to make his hometown want him as much as he wants it again.
This was no accident, no misspeaking, nothing out of context. Before mentioning Thursday his openness to playing in Cleveland again, James months ago had an emissary or two carry that message to the Cavaliers’ front office, league sources told Yahoo! Sports. His camp wanted the message delivered to owner Dan Gilbert, sources said, but so far, the response has been silence.
The Heat play the Cavaliers on Friday night in Cleveland, and yes, LeBron has manufactured the drama of his return again. James can’t opt out of his contract until after the 2013-2014 season, but he understands that the Cavaliers would have to make a decision to hold back on their rebuild, preserve cap space, and wait onRead More »from Exclusive: LeBron James’ sly campaign to return to Cleveland followed a message to Dan Gilbert