Beckham’s off-field revenue soared after LA move

By ROB HARRIS, AP Sports Writer Nov 6, 12:46 pm EST

LONDON (AP)—David Beckham earned nearly $16.5 million from personal sponsorship deals during his first full season with the Los Angeles Galaxy.

The England midfielder’s latest accounts show that his marketability was unaffected by his move from Real Madrid to the United States, where soccer is less popular.

Newly released figures from the official British company registry show that Beckham’s income from his Footwork Productions company in the year ending Dec. 31, 2008, soared by 91 percent from the previous year .

The company’s gross profit of $20 million, which rose about 15 percent, includes income from endorsements. That figure is believed to account for two-thirds of the 34-year-old Beckham’s sponsorship income.

A separate company, Brand Beckham, receives his $5.5 million basic salary from the Galaxy, the share of the merchandising he generates for the MLS team and joint endorsements with his wife, Victoria, including their range of fragrances.

Beckham joined the Galaxy on a five-year contract in July 2007. Despite the non-renewal of sponsorship contracts with Gillette and Pepsi, his advisers at 19 Entertainment are confident of expanding his off-the-field portfolio.

As well as developing his own apparel range with Adidas, Beckham’s management team is looking to secure up to six sponsors in various areas.

Beckham’s global appeal is likely to be helped by a second five-month stay at AC Milan beginning in January, which will boost his chances of going to a fourth consecutive World Cup with England.

Updated Nov 6, 12:46 pm EST
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  1. bear
    29. Posted by bear Tue Nov 10 10:14pm EST

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    Wow, nope not a part of the Riot squad. And you have shown how stupid you are. You are an embarrassment to this country. Mr. USAF veteran. I disagree with you, and you immediately jump to conclusions. After I said I like Beckham even. I just don't think he's one of the greatest of all time. Are you really that stupid? Once again, go take a look in the mirror. Maybe get some help. You need it!
  2. <i>johnbecerraswork</i>
    28. Posted by johnbecerraswork Mon Nov 9 1:12pm EST

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    i remember the red card! crazy. G.O.A.T? no, not by a long shot. but a great player who has SOME exceptional skills...yes. There are other players i would take before beckham but suffice it to say he would make it on my team and probably the staring line up because of his skill set. not evey player on the field is going to be the greatest at everything, he is one of the greatest at freekicks and crosses as evidence by two Brilliant balls against Chivas USA. and mr lose 2 to 1 vs Brazil? i could have sworn there were ten other players on that field too.
  3. <i>triplerltd</i>
    27. Posted by triplerltd Sun Nov 8 9:48pm EST

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    Did you catch that cross which led to the penalty?
    Sublime, he?...
  4. <i>triplerltd</i>
    26. Posted by triplerltd Sun Nov 8 7:20pm EST

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    Ah, so that explains it: a LARS idiot. You're the guy he called out when he first came back from ACMilan, and you guys were calling him every name in the book, along with his wife and family, right?
    Yeah, that explains it all.
    Sad specimen and All-American example of a fan you are, and your whole lot. Remember who the team cheered when the season ended? Well, it wasn't LARS, for a reason....
  5. bear
    25. Posted by bear Sun Nov 8 5:07pm EST

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    LOL- Mr. Multi-personality, thats a good one. You got me! Forgot I was logged in on different account. But anyway, you missed the point. You can have your OPINION. Me, I'm going to the Galaxy/Chivas game. Since I'm going for the Galaxy, I hope the greatest player of all time has a good game.
  6. <i>triplerltd</i>
    24. Posted by triplerltd Sun Nov 8 3:47pm EST

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    Yes Mr Multi-personality, I DID cite FIFA who bestows the award:

    "The FIFA World Player of the Year is an association football award given annually to the male and female player who are thought to be the best in the world, based on votes by coaches and captains of international teams."

    So, team coaches and captains agree with me, and not you. Yeah, it does say a lot...
  7. bear
    23. Posted by bear Sun Nov 8 3:32pm EST

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    Hey dude! Your infatuation of beckham is still an opinion. Is it not? and did you really site FIFA as a source. LOL. Good one dude!!! Says a lot. And just to be clear, I like him. I think he is a great player. But one of all time greatest. Nope, i don't agree. In my OPINION, he is probably one of Englands greatest players. But not one of the games all time greatest. But what do I know, I'm not a USAF veteran. ???
  8. <i>brasilanchick1</i>
    22. Posted by brasilanchick1 Sun Nov 8 3:26pm EST

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    jealousy.....of beckham mr. cant win a world cup......mr red card...mr choke artist 1-0 lead over brazil at half,,then go lose 2-1 beckham....england is better off without him on the team
  9. <i>triplerltd</i>
    21. Posted by triplerltd Sun Nov 8 1:47pm EST

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    @ What / /Brian W:

    Wrong again dude, since I'm American (a USAF veteran as a matter of fact), and FIFA itself is the world body that recognized Beckham as one of the best footy players in the world SIX times. Yes: SIX times, and yes: in the WORLD, not just England.
    A man doesn't become world famous and the top earner in ANY sport without the skills to back it up.

    ps
    There are plenty of "haters" of Beckham in England as well. I suppose it's jealousy, but I've never quite figured out the hatred for Beckham by some. Then again, I was a History major, and not Psychology...
  10. what!
    20. Posted by what! Sun Nov 8 1:09pm EST

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    So everyone thinks Becks is one of greatest in the world? Right! In the little world of England maybe. Your love for him is unreal! Why does everyone have to think he is the greatest? Maybe Brian W isn't the one who should be looking in the mirror. He was just stating his OPINION. And you guys lost it! I know, disagree with an English footballer and you don't know anything about the game. Makes a lot of since. England has a monoply on football/soccer knowledge.
  11. Asena
    19. Posted by Asena Sun Nov 8 10:47am EST

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    Beckham is a blessed chap. His characted is excellent and remains one of the few models in the athletic world. he makes his money on the pitch as well as of the pitch. Do you all remember when Alex fergusson hit him with a shoe and cut his face? beckham never reacted, he maintained his cool. If it were me being rich as he is, I was going to quit/resign from Manchester United.
    Whetever people say or do, we will not take away what God has given him and these are Wealth, character, good looking unless he throws out what god has given him.

    So don't waste your time comparing him with whomsoever you think because he is not such a person. he is beckham and will never be someone else you think should have been.
  12. Bazmeister
    18. Posted by Bazmeister Sun Nov 8 12:13am EST

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    As an Englishman in America, it is laughable to read the misinformed drivel you spout as supposed fact. In England, Beckham is pretty much second only to princess Diana in popularity. Tom Brady is recognized by the 3% that follow American football or those who see him as a deadbeat dad/ husband of a supermodel. Kind of ironic in regards to your comments about Posh Spice really.
    Beckham has earned 117 caps on merit. The man has the talent and work ethic of Kobe. He may not be the sharpest tool in the shed but has tremendous PR people to make the most of his looks and reputation. All power to the guy. I wish he'd played for Tottenham and kept them in the upper reaches of the EPL.
  13. Sharpshooter
    17. Posted by Sharpshooter Sat Nov 7 6:12pm EST

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    @14, Brian W, Can we agree on the fact that he has contributed a great deal to soccer in America?
  14. <i>triplerltd</i>
    16. Posted by triplerltd Sat Nov 7 4:21pm EST

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    @Brian W:

    Perhaps you should look in the mirror and try to figure out why you don't appreciate the skillz that anyone and everyone in the world of football/soccer appreciates about Beckham: that he IS one of the all time greats. Your hate is pathetic, and obvious.
    Obviously, scoring goals is not what he is about, it's about assists. You throw out another of those stereotypes that reveal you know nothing about football, when you state that dead ball situations is his only skill. Nobody ever has had the ability he has to land a cross on a dime while running that Beckham possesses. He has twice come in second for FIFA world player of the year, and has finished sixth, seventh and eighth as well. Who cares how Americans first came to know about him. Anyone who followed football knew of him from ManU before he even started dating Posh.
    Your drivel is mean spirited as well as way off the mark. Only you know the reason for that...
  15. Vegeta
    15. Posted by Vegeta Sat Nov 7 1:50pm EST

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    post 14
    sorry just a change or a couple of word it's more clear about BECKY

    However, if you rate a player on ability and skills - Beckham is BELOW average but certainly not AT ALL among the any midfielders who have played the game.
  16. Brian W
    14. Posted by Brian W Sat Nov 7 8:13am EST

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    12. Posted by Sharpshooter - Well, everyone has an opinion and that's fine! Beckham is and has been over-rated as a player. Don't confuse glitz, glitter and hype with ability. In America he was petty much an unknown until he married one of the Spice Girls! Beckham's entire reputation as a soccer player has been built around his ability with free kicks and set pieces. He has appeared in 115 International matches for England and has only 17 goals, that's 0.1589 goals per game. Yes, he is a midfielder but so was the great Sir Bobby Charlton who scored 49 goals in 106 matches for England. Charlton was as good off the ball as he was on and he played better defense than Beckham. If you rate a player by media hype then yes - Beckham is a great player! However, if you rate a player on ability and skills - Beckham is above average but certainly not among the great midfielders who have played the game.
  17. Brandon
    13. Posted by Brandon Sat Nov 7 5:15am EST

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    I like Beckham unless he plays against my team
  18. Sharpshooter
    12. Posted by Sharpshooter Fri Nov 6 11:31pm EST

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    Beckham is, from my humble opinion, one of the greatest midfield players ever. The guy is a total class act on and off the field.
  19. <i>aasimm3</i>
    11. Posted by aasimm3 Fri Nov 6 10:27pm EST

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    number ten is an idiot.... david beckham is a global icon, whereas tom brady, tony romo etc are famous only in the usa, the only reason people go to the nfl exhibition games in the u.k is because it is seen as a novelty and tom brady isn't more popular in england than beckham, dont be stupid....
  20. C K
    10. Posted by C K Fri Nov 6 9:35pm EST

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    lol, this guy is nothing when you compare him with Tom Brady, Tony Romo, or Peyton Manning, etc. Nobody in America care about David Beckham at all. Tom Brady was amazingly popular in the UK when the Pats played the game there. Clearly the British like Brady more than Beckham.
  21. str8J
    9. Posted by str8J Fri Nov 6 9:27pm EST

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    Wow @ the haters below......

    ***taken aback***
  22. Monsignor K. Kuwajukaba
    8. Posted by Monsignor K. Kuwajukaba Fri Nov 6 4:52pm EST

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    As someone who loves the game , I give beckham his respect. He loves futbol and is going to remain in at as much as possible. good for him. his game allows him to stay in. He is a passer. strikers come and go but good passers, are harder to come by.
  23. MJ touched hearts and kiddies private parts
    7. Posted by MJ touched hearts and kiddies private parts Fri Nov 6 4:50pm EST

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    Not bad for a guy who only plays real football a few months a year when he goes to AC Milan on loan.
  24. Lux I
    6. Posted by Lux I Fri Nov 6 2:57pm EST

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    What happened to the 250 mil he was supposed to generate?
  25. sTaR
    5. Posted by sTaR Fri Nov 6 2:54pm EST

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    Beckham is so overrated its nauseating. and he aint even a good player.
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