From the Marbles - NASCAR

NASCAR's often derided as the last sporting province of the good ol' boys, but it can now lay claim to an honor that crosses gender lines. Forbes has named Lesa France Kennedy, CEO of International Speedway Corporation, as the MOST POWERFUL WOMAN IN SPORTS. (It seems necessary to say that in an echoing voice-of-God tone.) It's a notable recognition, and Kennedy deserves the acclaim it will bring.

ISC is a multifaceted promoter of a range of motorsports activities, from on-track racing to broadcasting. It owns and/or operates 13 top tracks across the country, including the world-famous tracks at Daytona and Talladega, and boasts an estimated $750 million in annual revenue. Not bad for cars turning left, yes?

Kennedy is the granddaughter of Bill France Sr., one of NASCAR's founders, and daughter of Bill France Jr., who transformed NASCAR from a regional sport into a nationally-broadcast phenomenon. (It's been a good week for the France family; both Bills were inducted into NASCAR's Hall of Fame on Wednesday.) Kennedy has been involved with all of the major events of the company's existence over the past decade-plus, and is taking a far more active role in the company's growth going forward.

But Kennedy's family connections -- her brother Brian heads NASCAR, and she sits on the sport's Board of Directors -- are exactly why ISC has drawn criticism over the years from other track operators, who claim -- occasionally in court -- that NASCAR shows favoritism to ISC tracks. Because NASCAR remains an operation of the France family, though, there's only so far those complaints can go.

However it's been achieved, ISC is an enormous company, and Kennedy tops the Forbes list because no other female executive heads a larger business operation. Other women on the list include:

• Donna Goldsmith, Chief Operating Officer for World Wrestling Entertainment
• Heidi Ueberroth, President, International Business Operations for the NBA
• Katie Bayne, Chief Marketing Officer for Coca-Cola North America
• Virginia McCaskey, Principal Owner of the Chicago Bears
• Jamie McCourt, Chief Executive Officer for the Los Angeles Dodgers 

For the complete list, click here. Not included on the list are executives like Donna Orender of the WNBA and Tonya Antonucci of the Women's Professional Soccer league, since those organizations have not yet shown consistent profits.

Congratulations to Kennedy; this is a high honor and yet another sign that NASCAR has gone from backwoods bootlegging to a major national sports player. There's room at the good ol' boys' table for a lady, after all.

The most powerful women in sports [Forbes via Yahoo! Sports]

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20 Comments

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  1. Carol
    1. Posted by Carol Thu Oct 15, 2009 6:11 pm EDT

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    Good for Lesa!
    I find it somewhat disturbing that there's a woman heading up the WWE...
  2. brinirmess
    2. Posted by brinirmess Thu Oct 15, 2009 7:37 pm EDT

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    ROFLMAO Carol!
  3. adam
    3. Posted by adam Fri Oct 16, 2009 1:22 am EDT

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    rofl womens sports
  4. JMichael
    4. Posted by JMichael Fri Oct 16, 2009 1:54 am EDT

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    She inherited the family business...I'm not impressed.
  5. RICK C
    5. Posted by RICK C Fri Oct 16, 2009 2:04 am EDT

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    Granny panties
  6. penske2car
    6. Posted by penske2car Fri Oct 16, 2009 8:43 am EDT

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    She is kind of hot, too. Power is a turn on.
  7. brinirmess
    7. Posted by brinirmess Fri Oct 16, 2009 9:00 am EDT

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    JMichael- Is that a little of the green-eyed monster I hear? I don't really think she gives a damn if she's impressed you or not. You don't get to where she's at just because it was handed to you. Hard work and determination did it.
  8. Willy Doer
    8. Posted by Willy Doer Fri Oct 16, 2009 10:48 am EDT

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    Welcome back Brin.LOL
  9. packerd_00
    9. Posted by packerd_00 Fri Oct 16, 2009 11:20 am EDT

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    brini-Inheriting the family buisness she didnt earn jack just like her brother didnt earn it they were given it.
  10. NostraChronus
    10. Posted by NostraChronus Fri Oct 16, 2009 11:42 am EDT

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    they can apparently take Jamie McCourt off that list now; not sure how a dude separates from his wife on the eve of the NLCS when he owns the team and she runs it.
  11. Taylor
    11. Posted by Taylor Fri Oct 16, 2009 12:36 pm EDT

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    The title of the article says: "the most powerful woman in sports". I would agree with that for Mrs. Kennedy. So why is WWE and Coca-Cola on the list? WWE is in the entertainment business, hence is E. Coca-Cola is at sporting events but that doesn't make that person a woman is sports.
  12. Sam Eam
    12. Posted by Sam Eam Fri Oct 16, 2009 1:44 pm EDT

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    I thought Serena Williams was the most powerful woman in sports.
  13. Carol
    13. Posted by Carol Fri Oct 16, 2009 2:33 pm EDT

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    Packerd, so what? Is it a crime to set up your family in business? She does a lot of work, it's not like she can just sit around and eat bon bons all day. Being handed a company does not guarantee success; the grandson of the founder of the company I used to work for nearly ran it right in the ground. He "retired early" after the board asked him to step down.
  14. brinirmess
    14. Posted by brinirmess Fri Oct 16, 2009 4:15 pm EDT

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    Pack-I must beg to differ on that rather shallow comment. She recieved the spot because her family owned the business. She worked her way to the most powerful woman in sports by hard work. no different than any other family owned business. Once the founder passes on, it's up to the remaining family to keep it afloat through hard work and diligence. She done well damnit and give the woman some credit now!
  15. Rudy88
    15. Posted by Rudy88 Sat Oct 17, 2009 9:39 am EDT

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    There are some people who don't like to give women credit for anything, but having babies and cleaning house. Damn shame too, since they wouldn't be here if it were not for a women. In 99.44% of all cases, it is/was a women who went thru the pain of child birth, nurtured the child with loving care, who held him in times of sickness, who hurt when the child hurt! Running a business is nothing compared to that. So when a women makes great accomplishments, why does someone always have to put them down and say they didn't earn it. I think that women earn a hell of a lot more than they are ever given credit for. Anyone who thinks that because someone inherits a business, all they have to do is kick back and collect the moneys, needs to head for their outhouse and divest themselves of a lot of crap.
  16. Anthony
    16. Posted by Anthony Sat Oct 17, 2009 11:13 am EDT

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    Serena Williams is the most powerfull womwan in sports, no doubt
  17. brinirmess
    17. Posted by brinirmess Sat Oct 17, 2009 11:48 am EDT

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    Anthony- not according to Forbes!
  18. anthony m
    18. Posted by anthony m Sun Oct 18, 2009 9:24 am EDT

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    Anthony, another Anthony here. Serena certainly is a great athlete, but I think that this is based on the business aspect of sports.
  19. anthony m
    19. Posted by anthony m Sun Oct 18, 2009 9:37 am EDT

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    Lesa, Please, please, puhleeze fix my sport. Please dump Mike Helton, the chase, and the digger. While you're at it, please tear the rule book in half, so the crewchiefs can have some inovation instead of cookie-cutter cars. Please look at nascar history and bring this sport back to its' roots. Mike Helton and his group are deaf to the fans and drivers alike. His way or no way is his attitude. Do what your grandfather would do, fix it!! By the way, congrats on this position. If it weren't for your wonderful family, we wouldn't have this sport. I have no problem with a lady running this sport and wish you much success!!!
  20. anthony m
    20. Posted by anthony m Sun Oct 18, 2009 9:46 am EDT

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    For you guys putting down the ladies, welcome to the 21st century!! Women, I love 'em. Where would I be without them? Oh, I wouldn't be at all, cause I wouldn't be here. Make love not war, it's a lot more fun! Maybe this lady can save us from Mike Helton, the chase, digger, the COT and the lucky dog.

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