If a new commercial from underwear company Lupo is to believed, Brazilian men are so attached to their worn-out lucky underpants that their partners are cutting them up and burying them.
Fortunately, Neymar is here to show us that you can also be lucky, handsome, rich and successful while wearing brand new undergarments.
This isn't the Barcelona star's first shill for Lupo — a year ago he appeared in a commercial that angered the gay community because of its homophobic and sexist overtones:
It seems like the only fitting way to end this post is with a Barcelona pants posing competition...
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