The CN Canadian Women's Open now becomes the Canadian Pacific Women's Open, meaning Golf Canada can keep all railroad-themed logos on its marketing material. The savings are being calculated as we speak.
But in all seriousness, Wednesday's announcement that one railyway, Canadian Pacific, will replace another railway, Canadian National, as title sponsor of Canada's national women's golf championship is a big one -- and not just because the tournament got a $250,000 boost in prize money. The big coup for Golf Canada is that a title sponsor was signed, sealed and delivered before anyone could start speculating that the event was headed off the rails.
That was the case back in 2005 when BMO pulled out as sponsor, leading to a painful months-long search for a replacement. It wasn't until CN came along that the Open was saved the embarrassment of either offering peanuts in prize money or shutting down for a year.
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